One of the most prestigious international film festivals in the world, the 76th Cannes Film Festival takes place May 16-27 in France.
This year, the Thai delegation is represented by Aran Bunchai, Permanent Secretary of the Ministry of Tourism and Sports, along with Jaturon Phakdivanich, Director General of the Department of Tourism, and Udom Matsayavanichkul, Director of the International Film and Video Projects Division.
Cannes is home to one of the most prestigious international film festivals, attracting many famous personalities, especially filmmakers and producers from Europe. This is a great opportunity for Thailand to highlight its capabilities and willingness to welcome foreign film crews, the Department of Tourism said.
The Thailand Pavilion aims to promote the kingdom, as well as to establish business links between Thai film studios and entrepreneurs from different countries. Jaturon noted that this exhibition of Thailand showcases the country's potential as a filming location and its willingness to accept foreign film productions.
According to 2023 statistics, European filmmakers have made 95 films in Thailand, generating over 828 million baht in revenue; 19 films from France generated over 193 million baht in revenue, helping Thailand rank sixth in film revenue in 2023.
In addition, when the beauty and charm of Thailand is presented to a global audience through cinema, it will lead to the development of tourism and will contribute to the future development of the tourism industry, the Department of Tourism added.
Author of the article: Ekaterina Antonova
